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Competitive intelligence, on a heartbeat

Your competitors move every week. Now you see it.

Silvengate watches your rivals' hiring, ads, messaging, and market moves – then tells you what they mean and what to do about them.

8 signal sources · weekly digest · every insight ends in an action

The problem

You find out about competitor moves when it is already news

Nobody is watching

Checking rivals is everyone's job, so it is no one's. Hours of manual digging, done rarely, remembered never.

You don't know what to look for

Hiring velocity, ad-angle shifts, and review themes predict strategy. Most teams have never checked any of them.

Data without a verdict

The tools that exist hand you dashboards of raw numbers. No diagnosis, no action, no "so what."

The cost of blindness compounds: markets entered late, angles copied late, deals lost for reasons you never heard.

How it works

Three layers between raw noise and your next move

1

Collect

Automated agents sweep 8 public signal sources for every competitor, every week: hiring, ads, comms, newsletters, website changes, search visibility, reviews, partnerships.

2

Synthesize

Signals are combined across sources into patterns. New hires, a new ad market, and a partnership announcement read as one move, not three data points.

3

Diagnose

Consulting-grade slicing turns patterns into scorecards, buyer stress tests, and recommendations. Every insight arrives with a proposed action.

Signal timeline – Northline, 8 weeks
Hiring
Cluster: market entry pattern
Ads
Comms
Website
Reviews
Clustered events
5 Enterprise AE roles postedWeek 5 · Hiring
LinkedIn ad spend shifts to enterprise titlesWeek 6 · Ads
New SOC 2 compliance page publishedWeek 6 · Website

Silvengate reads public signals. It narrows what is likely, states its evidence, and leaves the call to you. No pretend precision.

Coverage

Eight signal sources, one weekly picture

Hiring

Open roles, titles, seniority, locations, posting velocity

Advertising

Creative themes, angles, formats, and markets from public ad libraries

Communications

Social posts, announcements, PR, leadership statements

Newsletters

Every rival newsletter lands in one inbox, summarized

Website & product

Page changes, new offers, new products, pricing movement

Search & AI visibility

How rivals rank in search engines and AI assistants for your category's buying questions

Reviews

Review velocity, ratings movement, recurring complaint themes

Partnerships & events

Integrations, sponsorships, conference presence

The diagnosis layer

Anyone can collect data. Silvengate tells you what it means

Competitive scorecard

Your company scored against every rival on the dimensions your category is actually bought on. Each score carries reasoning and an action.

Example: "You promote AI services but rank below 4 rivals for the category's AI queries → publish comparison pages, fix entity data."

Category scorecard – how buyers compare you
DimensionYouNorthlineVektorCraftbay
Product depth8.57.06.56.0
Pricing clarity5.08.57.07.5
Proof & reviews6.58.05.56.5
AI / search visibility3.57.58.55.5
Enterprise readiness6.08.04.55.0
ICP stress test – Enterprise Ops Buyer
You vs NorthlineLost
You vs Vektor LabsLost
You vs CraftbayWon
You vs Meridian CXLost
"Chose Northline: clearer enterprise pricing, published SLA, named logos in my industry. Your depth read as dev-focused, not business-focused."
So what: publish an enterprise pricing page; translate technical proof into business outcomes on the homepage

ICP stress test

A simulated buyer with your market's real priorities evaluates you against each rival and explains the choice, revealing why deals are lost before your sales team hears it.

Most companies lose 5 of 6 on their first test. The reasons are the roadmap.

Every insight ends with: so what, and what now

Weekly digest

Monday morning, this is in your inbox

  • What changed this week – the signals that matter, filtered from the noise
  • What it likely means – patterns stated with evidence and confidence
  • What we suggest you do – a proposed action for every item, scannable in 60 seconds
Verticals

Tuned to how your market actually buys

B2B SaaS

First in line
  • ICP stress tests against every rival
  • Feature-gap and pricing-tier tracking
  • AI-search visibility for buying queries

DTC brands

Consumer
  • Persona tests on hero products
  • Product-launch and SKU tracking
  • Creative-angle census across ad platforms

Agencies

Services
  • Positioning scans against rival rosters
  • Service-line and locale expansion signals
  • Client-market monitoring add-on

80% of the analysis logic is universal business logic. 20% is configured to your vertical, because what a SaaS buyer weighs is not what a DTC buyer weighs.

Pricing

Pick your radar

14-day trial on every tier · cancel anytime · annual billing takes 2 months off

Pulse

Stop checking manually

$390/mo
  • 5 competitors tracked
  • Core 5 signal sources
  • Weekly digest and live dashboard
  • Newsletter inbox
  • Quarterly scorecard
  • 3 seats
  • Real-time alerts
  • ICP / persona stress tests
Start with Pulse
Most popular

Radar

Full-signal awareness with diagnosis

$790/mo
  • 15 competitors tracked
  • All 8 signal sources
  • Weekly digest and live dashboard
  • Real-time alerts
  • Monthly scorecards
  • Quarterly ICP / persona stress test
  • Vertical configuration
  • 10 seats
Start with Radar

Command

Company-wide competitive operations

$1,490/mo
  • 30 competitors tracked
  • All 8 sources and custom modules
  • Daily alerts
  • Weekly scorecards
  • Monthly ICP / persona stress test
  • Quarterly strategy readout call
  • Market-landscape notes
  • Unlimited seats
Start with Command

Need white-label reports for your clients? Contact us

FAQ

Fair questions

Where does the data come from

Public signals only: ad libraries, job boards, websites, newsletters, review platforms, and search results. No private data, no pretend numbers. When a source is unavailable, the gap is marked, not papered over.

How accurate is it

Signals, not certainties. Silvengate states its evidence and confidence and never claims to know a competitor's internal plans. The strategic read stays yours.

How is this different from Semrush or similar tools

Those tools output raw data feeds in single channels. Silvengate reads across 8 sources, combines them into patterns, scores you against rivals on buying dimensions, and attaches an action to every insight.

What is an ICP stress test

A simulated buyer with your market's real priorities evaluates you against each competitor and explains its choice, revealing why deals are lost before your sales team hears it.

Which industries does it cover

Built for B2B SaaS, DTC brands, and agencies first. The core logic applies to any company; the vertical layer is tuned per market.

How long does setup take

Enter your domain and your competitors, or let Silvengate propose them. The first scan lands within 48 hours.

Run your first scan. See what you have been missing

Your first scan includes a mini scorecard against your top 3 competitors